UGC for mobile apps

Creators show off your app. Their followers download it.

Real creators record walkthroughs, first impressions, and reviews of your app — posted to their own audiences. Pay only for content you approve.

Post your first collab — free

No contracts, no minimum spend.

$75-200

per video

2 min

to launch

$0

until you approve

App Store screenshots don't drive installs anymore

The problem

  • UA costs keep climbing, ROAS keeps dropping
  • In-house ad creative burns out in days
  • People trust other people, not brand ads

With creator collabs

  • Fresh creative from real users — never runs stale
  • Organic reach + Spark Ads for paid amplification
  • Authentic reactions that drive real installs

Three steps to creator-powered app growth

1

Post your collab

Describe your app and the content you need — first impressions, feature walkthroughs, day-in-my-life with your app.

2

Creators pitch you

Get applications from creators in your app's niche. See their rates, past work, and creative angles.

3

Approve and pay

Review live posts before releasing payment. Reuse approved content as App Store creative or paid ads.

Common questions

What kind of app content works best?

First-impression reactions, 'apps you need' roundups, screen-recorded walkthroughs, and before/after transformations. Authentic reactions outperform scripted demos every time.

Can I use the videos for App Store ads?

That depends on your agreement with the creator. Many collabs include usage rights as part of the brief. Discuss this upfront in the collab description.

How do I get installs from creator content?

Creators link to your app in their bio or post. For TikTok, enable Spark Ads to boost top-performing posts as paid ads driving directly to the app store.

How much does it cost?

Creators set their own rates, typically $75-$200 per video. You see pricing in every application — no surprises, no agency markup.

Your next 10,000 installs start with one collab.

Get creators to show off your app to their audience. Pay only for content you approve.

Post your first collab — free

No contracts, no minimum spend